Sherwin-Williams · SW 7069
Iron Ore
A soft charcoal, deep enough to read nearly black but gentler than true black.
Our take
A favorite for front doors, islands and exterior trim. It is dark; use it where you want contrast.
How light is Iron Ore?
LRV 5.5 means it reflects about 6% of the light that hits it. Most whites sit above 80; most mid-tones sit between 40 and 60.
How it shifts in different light
Simulated from the published color, not photographs. Your room will differ, which is why a physical sample matters.
North-facing light
Cooler, bluer daylight mutes warmth.
Midday daylight
Close to the brand's published value.
Warm evening bulb
Warm bulbs (2700K) push it toward yellow.
Where it works best
- Front doors and window frames
- Kitchen islands and lower cabinets
- Exterior trim against a light body color
Watch out for
- On all four walls of a small room it absorbs most of the light
- Dark paint shows dust and touch-ups; test the sheen you plan to use
Colors that go with Iron Ore
Common pairings for trim, accents and neighboring rooms.
Similar colors and cross-brand matches
We have not added colors close enough to Iron Ore to list yet. Cross-brand matches will appear here as the database grows.
About Iron Ore
Sherwin-Williams Iron Ore (SW 7069) is in the black family with an LRV of 5.5. A soft charcoal, deep enough to read nearly black but gentler than true black.
Questions people ask
What is the LRV of Iron Ore?
Iron Ore (SW 7069) has an LRV of 5.5, which we class as dark. LRV runs from 0 (black) to 100 (pure white), so it reflects about 6% of the light that hits it.
What are the hex and RGB codes for Iron Ore?
The published hex code is #434341 and the RGB value is 67, 67, 65. Use these for mood boards and screens, not for mixing paint: the store mixes from the code SW 7069.
Is Iron Ore warm or cool?
Neutral. Measured in CIELAB, it sits at a* -0.4 and b* +1.2; a positive b* means a yellow lean and a negative a* means a green lean. Its undertone lean is: none strong.
Code, hex, RGB and LRV from Sherwin-Williams' published color data, checked 6 Nov 2026. Temperature, lean and Delta E are calculated by Shop Spruce from those values. How we check